Oregon State University

About Trademark Licensing

The Trademark Licensing Program is administered through the department of University Marketing and the division of University Relations and Marketing. 

All individuals, organizations, non-profits and companies are required to obtain approval before using any of the university‚Äôs indicia. This includes all names or logos that are trademarks of the university.  As defined by the US Patents & Trademarks Office, "a trademark is a word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, that identifies and distinguishes the source of the goods of one party from those of others." A trademark does not need to be registered in order to protect the rights to it. Simply by using or displaying a mark acquires automatic trademark rights to the owner. Indicia also include any use of university color schemes in combination with facts or wording that implies an association with the university.

In order to use the university's marks, a vendor must enter into a licensing agreement with Oregon State. A license is a written legal agreement between the owner of the trademark (licensor) and a manufacturer/vendor (licensee). This license must be in place before use of the marks.

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