URSA-ENGAGE PROGRAM

Faculty Project Proposal Summary

Calendar Year 2014 Program

 

Faculty Name & Department/School:  Chinweike I. Eseonu, Ph.D., Mechanical, Industrial and Manufacturing Engineering

 

Research Project Title: Technology Adoption and New Product Development

 

Project Overview: 

Organizations must constantly improve on their product offerings in order to be successful. However, there is little certainty about the precise nature of customer demand. In many cases, new product developers focus on technical excellence at the expense of social acceptance. Dr. Eseonu is using case studies of past and ongoing technology development processes to identify a framework for analyzing social acceptance modeling so that companies can have a better picture of future demand based on current trends.

 

This will reduce wasted effort and financial losses.

 

What skills will students obtain in this project?

 

Student research tasks:

Assist Dr. Eseonu and a graduate student in designing and implementing studies

 

Assist research team with data gathering and analysis

 

Eventually lead writing on a subsection of a conference paper (under supervision of Dr. Eseonu or a graduate student)

 

Number of hours per week expected of student: 10

 

 

 

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