OREGON STATE UNIVERSITY

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Companion Logos

brochure exampleTo ensure a strong, consistent brand identity, all design templates use the horizontal version of the tag. Companion logos should not be used in either print materials or electronic media such as websites and PowerPoint presentations.

For most printed materials, the college and/or department name is included as text at the top of the page, as shown in the template below. If it is a multiple page document, the college and/or department name is included in the address block under the Oregon State logo on the back page.

 

Approved uses for companion logos

In printed materials where Oregon State is a partner with other entities whose logos appear on the piece (e.g., College of Agricultural Sciences and the USDA), the companion logo may be used.

The companion logo may also be used on clothing and hats, as well as other promotional giveaways such as pens, pencils, USB drives, stress balls and Frisbees.

All variations of the OSU logo and companion logos are available for download.

companion logo examples

Variations are not allowed.

unacceptable companion logo

Beavers

We request that you do not use any stylized, animated, hand drawn or other versions of a beaver in places that are typical for a logo. This undermines the logo system and brand consistency. Using photos of beavers in content areas where logical is ok. For example if you are doing a story about research on beaver habitats it is logical to add photos of beavers and their habitat. However, including an illustrated beaver in the header of your brocher, web site or poster would naturally be considered a logo and is not allowed. Please consult with OSU Trademark Licensing if you have any questions or need further help.